GO FOR THE SUN WITH SUNDEK June 11 2014
"Go For The Sun With SUNDEK" is SUNDEK's original tagline. For the sixth Summer in a row, SUNDEK continues to be one of our favorite swim brands. Its vintage appeal, vibrancy, and nod to California surf culture rounds out the surf shop feel of the store during this time of year.
Sun-dek of California was born in the 1940's. In the late 50's the brand created some of the very first swim shorts dedicated to surf's increasing popularity. The year 1972 marks the era of the rainbow board shorts and the arrival of the iconic surf brand. These swim shorts were the first to offer Velcro closures instead of zippers and are well enforced with triple stitching to avoid seam blowouts.
Original 70's era photography and advertising of the SUNDEK brand.
Available in-store and online, 14" & 17" rainbow swim shorts in 12 styles.